Jordan

Helping Jordan Brand shine on screen and off.

Jordan

Helping Jordan Brand shine on screen and off.

Person holding macbook on lap, image of Jordan homepage on screen
Person holding macbook on lap, image of Jordan homepage on screen
Person holding macbook on lap, image of Jordan homepage on screen

Role

Creative Director

Practice Areas

Brand Strategy, Content Strategy, Website Design, Campaign, Print, Retail Activation

For over six years our team played a crucial role in supporting and elevating the Jordan brand's online presence. We managed and updated the Jordan website, led full-scale redesigns of the homepage and site structure, launched high-profile seasonal campaigns, and delivered a range of impactful initiatives to drive engagement and growth.

Several screens from the Jordan homepage
Several screens from the Jordan homepage
Several screens from the Jordan homepage
Several screens of the Jordan site with content from the AJ XXXI Launch
Several screens of the Jordan site with content from the AJ XXXI Launch
Several screens of the Jordan site with content from the AJ XXXI Launch
Several screens of the Jordan site with content from the Playground seasonal campaign
Several screens of the Jordan site with content from the Playground seasonal campaign
Several screens of the Jordan site with content from the Playground seasonal campaign
Several screens of the Jordan site with content from the Gatorade seasonal campaign
Several screens of the Jordan site with content from the Gatorade seasonal campaign
Several screens of the Jordan site with content from the Gatorade seasonal campaign
Several screens of the Jordan site with content from the AJXI seasonal campaign
Several screens of the Jordan site with content from the AJXI seasonal campaign
Several screens of the Jordan site with content from the AJXI seasonal campaign

We supported tentpole campaigns and storytelling moments including the design of seasonal lookbooks and digital retail activations. We even designed a limited edition printed magazine using digital blog content and launched it through a connected retail activation accessed by scanning your Nike+ account.

Cover of the Jordan magazine with the title Flight Guy
Cover of the Jordan magazine with the title Flight Guy
Cover of the Jordan magazine with the title Flight Guy
Newspaper box with Jordan magazine inside
Spread from the Jordan Magazine with headline "Numerology"
Stack of Jordan magazines photographed at an angle with the focus on the binding
Newspaper box with Jordan magazine inside
Spread from the Jordan Magazine with headline "Numerology"
Stack of Jordan magazines photographed at an angle with the focus on the binding
Newspaper box with Jordan magazine inside
Spread from the Jordan Magazine with headline "Numerology"
Stack of Jordan magazines photographed at an angle with the focus on the binding
Two spreads from the Jordan seasonal lookbook
Two spreads from the Jordan seasonal lookbook
Two spreads from the Jordan seasonal lookbook
Cover of the Jordan seasonal lookbook
Spread from the Jordan seasonal lookbook
Cover of the Jordan seasonal lookbook
Spread from the Jordan seasonal lookbook
Cover of the Jordan seasonal lookbook
Spread from the Jordan seasonal lookbook
More Projects

Richardson

Taste Washington

Nike Purpose

More Projects

Richardson

Taste Washington

Nike Purpose

More Projects

Richardson

Taste Washington

Nike Purpose

Thanks for stopping by.

©Josh Schield 1986 - Forever

Thanks for stopping by.

©Josh Schield 1986 - Forever

Thanks for stopping by.

©Josh Schield 1986 - Forever